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From John’s Desk: A New Website For A New Century

Last year was a big one for our company. We celebrated one hundred years in the produce industry. In honor of that milestone, we spent a lot of time thinking about who we are and who we want to be as we move into our second century. After hours of conversation with the team, one…

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A Message from JVI Regarding the Coronavirus (COVID-19) Outbreak

Dear John Vena Inc. Partners, We are closely following the coronavirus (COVID-19) outbreak as new cases are discovered in American cities and towns. In addition, we are implementing “best practices” as recommended by experts at the CDC and the United Fresh Produce Association to protect the health of our staff and customers. United Fresh and…

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Your Guide to Caribbean Roots

Across the Latino world, root vegetables are a core part of traditional diets. They are the primary starch included in almost every meal. In the Caribbean, three varieties reign supreme: malanga, taro, and yuca. Often called “ground provisions,” these roots (technically corms, which means they are biologically part of the plant’s stem, rather than root) grow…

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Symbolic Fruits & Vegetables for a Lucky Lunar New Year

The Lunar New Year is fast approaching! The Lunar New Year falls on a different date in late January or early February each year according to the traditional Chinese calendar (which is based on the movements of the moon). It’s a BIG deal in Asia and celebrations can often last for up to two weeks!…

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